Affiliate Program
Run real races with the gym you already have
A race format that needs specialist equipment puts a purchase between a gym and its first event. Deadly Dozen does not: the races run on bodyweight, kettlebells, dumbbells, and weight plates. If you have those and open floor space, you can host.
What you get
The races, ready to run
All 12 official formats plus their sprint versions, with the standards and scoring already set. You are running an established race, not inventing one.
Scoring that runs itself
Judging happens in the series' app, and results upload straight to the live leaderboards — including onto the gym TV during the event. No spreadsheets, no manual results processing.
No new equipment
Races run on bodyweight, kettlebells, dumbbells, and weight plates. If your gym already has those and open floor space, there is nothing to buy before you can host.
Listed and promoted
At the hosting tier, your gym and its events are promoted through the Deadly Dozen network. Athlete contact information is never shared with affiliates.
How it works
Host gyms pay a monthly fee, and there is more than one tier — one for a gym that wants to run the official race calendar, a lighter one for a gym that just wants to train and test to the standard. The tiers differ in how race revenue is handled, which is the part worth getting right for your situation.
US terms are being finalized, so we walk through them on a call rather than publish a rate here. Bodify Events Management LLC handles US onboarding — getting you set up, getting your first race on the calendar, and supporting race day itself.
Interested in hosting?
Tell us about your gym — space, equipment, and roughly how many members would race — and we'll walk you through what hosting looks like and which tier fits.